Responsible for helping to organize and manage scripts on websites or e-commerce pages, Google Tag Manager is an essential tool for any type of business.
Through it we can group all scripts and rules within a single system.
In other words, with Google Tag Manager installed on all your pages, you'll be able to centralize and manage all your tags and scripts in one place, with extreme ease.
In addition, it will also be possible to significantly reduce the maintenance time of tags, as well as improve the tagging of user actions.
Google Tag Manager for E-Commerce
The Google Tag Manager solution for E-commerce allows your virtual store to:
• Have the Facebook pixel on your store pages, as well as the Google Adwords code on your conversion pages.
• Create the correct tag for user actions;
• Have all Google Analytics tags, allowing accurate reporting;
Thus, you can have full control of data and information, regardless of the sales volume of your e-commerce!